Video Games

The Swiss video game industry is expanding and evolving, boosted by technological advancements, a growing gaming audience, and the introduction of next-generation consoles such as the PlayStation 5 and Xbox Series X/S. These consoles provide gamers…

Video games continued to see dynamic growth in current value terms in 2022 as consumers continued to seek entertainment options whilst spending time at home. The category also continued to benefit from the dynamic growth of next-generation consoles,…

The success of the Super Mario and Barbie movies will further accelerate the digitalisation of young adults’ childhood favourite toy characters. More toys and games companies are making film adaptations of classic toys to generate additional revenues…

Video games experienced a healthy performance in 2022, although the rate of growth in constant value terms was much lower than previous years of the review period. As casual gamers returned to their pre-pandemic lifestyles and spent more time outside…

In 2022, the German video games industry was being driven by advancements in technology, a growing number of gamers, and increased societal interest in gaming and e-sports. The industry is centred around the development of next-generation consoles,…

Gaming subscriptions are becoming increasingly popular in India, as more people are moving beyond casual gaming. In the past couple of years, especially due to the pandemic, there has been a fundamental shift in consumer behaviour, wherein there is a…

The release of new static consoles from Sony and Microsoft in late 2020 catapulted the popularity of console gaming to new heights in the United Arab Emirates. The impact of pandemic-induced home seclusion continued to drive sales of video game…

As a strategy to overcome the post-pandemic era, following a surge in sales due to home seclusion for several years, many Korean game producers are targeting global sales instead of relying on the saturated domestic market. Therefore, they are…

Video games hardware recorded a steep decline in its current value sales in 2022, driven by bad performances by both handheld and static consoles. In terms of handheld consoles, the main problem was that the Nintendo Switch Lite continued to be…

In 2022, video games experienced a double-digit increase in value sales, primarily due to the strong performance of video games software (digital). The widespread ownership of mobile phones and internet access in Turkey has contributed to the growth…

In February 2022, Valve Corp announced its release of the Steam Deck, a PC-based portable gaming device. In October 2022, these units began shipping to customers, with speculation that as many as a million units had been shipped to Japan, the UK, and…

Video games in the Netherlands recorded strong double-digit value growth in 2022 despite a slowdown in the economy. This was driven by strong price growth in some categories such as AR/VR headsets, which doubled in price due to the introduction of…

Video games significantly outperformed traditional toys and games in 2022, continuing the trend that was established during review period. Sales boomed during pandemic years, when consumers were forced to spend more time indoors and turned to video…

Despite the economic challenges following the COVID-19 pandemic, video games in Taiwan has demonstrated moderate increases, with growth largely driven by a trend similar to that seen in traditional games and toys - increased purchases by older…

There was slowed demand for video games in the post-pandemic environment of 2022 as household expenditure on video games normalised following the removal of COVID-19 restrictions. Sales spiked in 2020 and 2021 during the height of the pandemic as…

Due to stock disruption, inflation and reduced purchasing power, static consoles experienced a decrease in retail volume in 2022. The elimination of COVID-19 restrictions was another factor that marked the slowed down of the video games market, as…

Mobile gaming has been growing in popularity in Singapore in recent years, driven by the widespread adoption of smartphones, and the increasing availability of high-speed mobile networks. This trend is reflected in the increasing number of mobile…

Rampant inflation in 2022 forced consumers to tighten their belts and cut back on spending, such as travel and consumer foodservice. Many consumers continued to favour or turned to home entertainment, including video gaming. Therefore, following…

The popularity of mobile gaming continued to grow at a pace in Poland due to high levels of smartphone and tablets ownership. Young audiences may be the core users, but mobile gaming is also becoming more popular among a wider audience, including…

Mexico’s video game industry is thriving with it being positioned as one of the 10 most important markets globally, with 65.9 million gamers aged 6 or over in 2022, up from 64.1 million in 2021. Mexico has also become one of the top 10 exporters of…