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To combat the increasing competition from Mondelez, Nespresso appears to be emphasizing the exclusive and premium nature of the brand. This includes maintaining its direct-to-consumer model and expanding its Grand Cru offerings to include an even more premium ‘Special Reserve’ pod, as well as establishing its Variations range of chocolate, vanilla, and caramel flavours as permanent offerings. While diversifying flavours may help Nespresso sustain consumer loyalty, the entrance of Mondelez nevertheless marks a significant turning point in the Western European pod market.
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Up until now, peptides have been essentially used to provide firming and anti-wrinkle properties in anti-agers. However, they are now spreading beyond their core facial care market. Indeed, the sun care industry is thriving after regulatory modifications have led to ingredient innovation in sun protection, with Melanin Activating Peptides (MAPs) now gaining momentum in self-tanning thanks to their efficacy. However, ingredients manufacturers could increase their sales by promoting their use in multi-functional skin care products.
The personal wipes category in the US is fairly stagnated, with
women being the main purchasers of these products. In order to reinvigorate the
category, companies are launching products marketed strictly for men. For
example, “Dude Wipes” targets young, active male consumers who may not have
time for a shower between work, the gym and social events. With rising product
awareness, Euromonitor expects more manufacturers to launch similar products.
Thanks to the World Cup, international arrivals recovered quickly in 2010, especially from neighbouring countries. In particular, the World Cup sparked a boom in Chinese tourists, which grew 90% in 2010 after two years of 15% declines. New visa application centres in Beijing and Shanghai along with a direct flight between Johannesburg and Beijing are likely to increase Chinese arrivals by 88% from 2012 to 2017. Plus, China is South Africa’s largest trading partner, boosting business travel.
Analyst Insight by Mykola Golovko, Analyst - Consumer Electronics, Euromonitor International
all the products unveiled at the Apple Worldwide Developers Conference (WWDC)
2013, iOS7 and iTunes radio were the most important ones for the company’s
future. iOS 7 runs on the company’s popular iPhone and iPad product lines and
its new, minimalistic design was well received by developers. Aside from
cosmetic changes the software also gained functions like Control Centre which
allows users to manage settings and currently running applications from a
single menu. Critically important is that iOS 7 now allows applications to run
a wider range of functions in the background, bringing multitasking
capabilities to Apple’s mobile devices. To the dismay of many widgets,
cross-application data sharing, and ground-breaking features not available on
competing platforms were not part of the update.
launch of the subscription-based music service iTunes Radio was long
anticipated as services like Pandora continued to gain popularity threatening
the iTunes downloads revenue stream. With a large install base, and content
library iTunes Radio should be able to effectively compete with existing
offerings at launch. However, iTunes Radio offers no incentives or enhancements
for consumers to switch from third-party cross-platform services like Pandora
en masse which will limit is financial impact for Apple Inc.
7 and iTunes Radio bring Apple Inc’s feature set closer to that of competing
platforms and services, but offer no functions that could have a measurable
impact on device sales or the competitive landscape in tablets and smartphones.
Global attention has turned to tax, tax efficiency and tax evasion in recent months and predictably tax is also one of the main focuses of the upcoming G8 discussions in Northern Ireland. In a globalised world, countries compete against each other to attract big business and the tax environment is an important factor in this. It is a subject that has also come under the consumer spotlight – Amazon, Starbucks and Google are just a few examples of companies that have come under the public eye as a result of their tax planning. The backlash against companies who are perceived not to “pay their fair share” is likely to continue and many large companies are reviewing their tax planning as a result.
Mondelez International, the number two player in the global coffee market, announced it would be manufacturing Nespresso compatible coffee pods in two of its brands, Jacobs and Carte Noire. Dana LaMendola, Beverages Industry Research Associate at Euromonitor, says Mondelez will likely be successful in taking market share away from Nestle for several reasons. The Mondelez pods will be available in supermarkets, as opposed to the Nespresso pods which are only available online and in Nespresso boutiques and Jacobs and Carte Noire are well known brands in their respective markets.
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Interested in learning more about the Kraft / Mondelez split? Read more here
China has the world's largest population, however the country’s population is ageing, mainly due to the one child policy that has been in place since the late 1970s. Euromonitor predicts that the total population over the age of 65 in China will reach 221 million by 2020. As a result of this, China’s workforce is already starting to shrink, and the government is under pressure to shift the economic structure towards less labor intensive industries.
Medical Tourism, which is the act of travelling to another country for a medical procedure, is one of the fastest growing categories in travel in Eastern Europe. Many Europeans prefer to travel to Eastern Europe over other medical tourism destinations such as Singapore and India due to cheaper travel costs, the closer proximity of Eastern Europe and the cultural similarities. Dental treatment and cosmetic surgery are some of the more popular reasons for visiting the area, and Euromonitor predicts medical tourism value growth will increase by 24 percent in the next five years.