Globally, digital gaming now represents 27% of video games sales in 2013, with mobile gaming being one of the most dynamic categories within digital gaming, growing by 10% in value terms. Japan is the largest mobile gaming market globally at US$1.1 billion, making up 20% of the global mobile games category. However, growth is forecast to plateau in Japan for mobile gaming, allowing the US to overtake in 2015. This is primarily because Japan’s social media players have helped facilitate the growth of free-to-play games proportionally more, impacting the growth of mobile games in a negative way over the forecast period.
Mobile Gaming Growth in Absolute Terms for Japan and the US, 2008-2018
Source: Euromonitor International