Booking

Market research on the travel industry. Our reports feature a wea...

Market research on the travel industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

Country Report

Booking in India

Dec 2023

On the back of a competitive pricing structure, the facility to cross-compare, and a seamless customer journey, travel bookings via online channels have gained further momentum, which is set to take the penetration of online travel bookings to 47% in…

USD 1,195
Country Report

Booking in Austria

Nov 2023

In 2022, Austrian consumers were still very uncertain as a result of the Coronavirus (COVID-19) pandemic. They tended to err on the side of caution, booking complete travel packages via travel agencies. Otherwise, they preferred to book hotels…

USD 1,195
Country Report

Booking in Australia

Nov 2023

There has been a surge in popularity of online travel intermediaries since the reopening of borders, primarily due to the convenience they offer to travellers. This trend is particularly evident in domestic travel in Australia, where online travel…

USD 1,195
Country Report

Booking in Singapore

Oct 2023

Business travel is experiencing a significant rebound in 2023, driven by the recovery of MICE events (Meetings, Incentives, Conferences, and Exhibitions), and complemented by sustainable initiatives. The return of well-known international events in…

USD 1,195
Country Report

Booking in Germany

Oct 2023

The second half of 2022 brought economic uncertainty to what had started as an optimistic year in travel and tourism. Nevertheless, travel remained a priority that consumers wanted to spend on, especially after saving up during the two years of…

USD 1,195
Country Report

Booking in Turkey

Oct 2023

Online and offline booking value (constant 2023 prices) sales exceeded their 2019 pre-Coronavirus (COVID-19) levels in 2022, in spite of the disruption caused by the war in Ukraine. Further very strong, if slower than in 2022, increments are…

USD 1,195
Country Report

Booking in Hungary

Sep 2023

Hungarians traditionally pay close attention to foreign exchange rates when planning trips abroad, particularly summer holidays, as fluctuations can cause travel expenses to increase significantly in a short period of time. This was the case…

USD 1,195
Country Report

Booking in Bulgaria

Sep 2023

The cost of a typical day in the sun on the Bulgarian Black Sea coast – the area that makes up what is now known as the fast-growing Bulgarian Riviera – remains far cheaper than most of its rival European resorts. This makes Bulgaria very attractive…

USD 1,195
Country Report

Booking in South Africa

Sep 2023

There continues to be a noticeable preference for shorter lead-time bookings, particularly when it comes to holiday destinations that are closer to the customer’s home and offer lower travel costs. These include journeys that can be easily undertaken…

USD 1,195
Country Report

Booking in Sweden

Sep 2023

Despite the economic uncertainties in 2023, pent-up travel demand from the COVID-19 pandemic is driving bookings in Sweden. With both outbound and domestic travel on the rise, driven by elevated costs owing to general inflation, booking value…

USD 1,195
Country Report

Booking in Romania

Sep 2023

The dynamic sales growth that was recorded in bookings in 2023 was mainly the result of the strong interest that many local consumers have in placing early bookings when planning leisure travel. This boom in booking travel and tourism products and…

USD 1,195
Country Report

Booking in Poland

Sep 2023

In order to look at the trends in booking, we look at the overall trends in travel. Polish consumers are re-embracing the opportunity to travel again after the pandemic restrictions were lifted, and we are seeing strong trends in both domestic travel…

USD 1,195
Country Report

Booking in Switzerland

Sep 2023

The rising cost of living has hardly had any impact on Swiss consumers’ spending plans for their holidays in 2023. According to a report from leading travel intermediaries, demand for travel is rising steadily. Both online sales and customer advice…

USD 1,195
Country Report

Booking in Saudi Arabia

Sep 2023

Ever since the remaining COVID-19 related restrictions have been lifted there has been a strong demand among locals to start travelling again with many people having already gone back to all of their pre-pandemic travelling habits and more. Direct…

USD 1,195
Country Report

Booking in Egypt

Sep 2023

The recovery and growth of travel intermediaries in the post-pandemic era have presented unique challenges, but through a series of strategic campaigns and initiatives, the industry has managed to make significant strides. These campaigns, coupled…

USD 1,195
Country Report

Booking in Croatia

Sep 2023

During 2023, strong value growth was recorded in booking in Croatia, with both booking offline and booking online recording robust double-digit growth rates, although somewhat predictably booking online was the big winner during the year. The regular…

USD 1,195
Country Report

Booking in the United Kingdom

Sep 2023

Reflecting the recovery in travel and rising prices, booking continues to record strong growth in 2023. Intermediary sales are outperforming direct sales. The channel is benefiting from the continual recovery of leisure cruise and leisure packages.…

USD 1,195
Country Report

Booking in the United Arab Emirates

Sep 2023

The landscape of hotel bookings is undergoing a transformative shift, with direct bookings increasingly challenging the role of intermediaries and encouraging customers to choose a more personalised approach, particularly business travellers. This…

USD 1,195
Country Report

Booking in the Netherlands

Sep 2023

Current value sales of leisure packages are projected to see dynamic growth in 2023, following an exponential increment over 2022. As a result, leisure packages current value sales are expected to return very close to the 2019 pre-Coronavirus…

USD 1,195
Country Report

Booking in Taiwan

Sep 2023

Retail sales of bookings continued to grow strongly in constant value terms in 2023. This trend was driven primarily by leisure travel, due to the release of pent-up consumer demand. Japan was the most popular destination for Taiwanese consumers,…

USD 1,195
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