No market functions in isolation from the economy. Since the global financial crisis, organisations are becoming more aware of the need to monitor economic developments.
In order to be prepared and plan ahead for any potential economic shocks, macro forecasts and scenario planning enable organisations to pressure test their strategy against a range of global risks. In addition to this, commodity price changes feed into inflationary pressures which impact consumer purchasing power.
Download our report now to:
- Understand why economic forecasts and scenario analysis are critical to business strategy
- Learn how to gauge the economic health of your markets and understand pricing pressures as a result of commodity price changes
- Identify how to adapt and plan for success in potentially challenging business environments with examples from real-life case studies