FILTER

Topic / Industry

Region

Content Type

Topic / Industry

Region

Content Type

toys and games

Showing 1 - 32 of 53 documents
ARTICLE
ARTICLE
ARTICLE
ARTICLE
ARTICLE

Games and Puzzles Surpass Construction as Fastest Growing Toy Category Globally in 2016

Global market research company Euromonitor International released today new toys and games industry data.  According to the new research, games and puzzles registered 8 percent growth in 2016 – not only outpacing construction toys as the fastest growing toy category globally, but also recording the highest growth for the category since 2002. North America accounts […]
ARTICLE
ARTICLE
ARTICLE
VIDEO
ARTICLE
ARTICLE
ARTICLE
VIDEO

Key Trends in Toys and Games for 2016

Your browser does not support iframes. Emerging markets have led developed markets in terms of growth in traditional toy sales, and are expected to continue this trend over the period to 2021. While the difference in growth will remain consistent, the audience for toy sales in both markets is set to change. Emerging markets, as […]
ARTICLE
ARTICLE

Global Toys Sales Record Accelerating Growth

download as pdf Euromonitor International’s latest research reveals another year of accelerating global growth for toys sales in 2013, with a deepening discrepancy in performance between developed and emerging regions. Value sales of traditional toys and games remained flat in North America and Western Europe, while global growth was underpinned mainly by Latin America and […]
VIDEO
ARTICLE
ARTICLE

Crowdsourcing Benefits True FMCG Toy Companies

Analyst Insight by Robert Porter – Toys and Games Analyst Follow @emi_rporter Crowdsourcing has been a growing trend across industries, enabling consumer to have their say in the direction a company is going, whilst offering ideas and front of mind marketing in exchange. One of the factors that underpins the success of crowdsourcing is the […]
VIDEO
ARTICLE

Euromonitor to Speak at PlayCon 2014

Date: May 7-9, 2014 Location: The Westin Kierland, Scottsdale, Arizona, US Event Description: PlayCon, TIA’s (US Toy Industry Association – world’s largest toys association) international conference of play professionals, is the toy industry’s annual gathering for play professionals who are looking to network with peers and industry icons and receive cutting edge research, ideas and inspiration. […]
ARTICLE
ARTICLE
ARTICLE

Analyst Pulse: Trends in Toys and Games

New technology often has unintended ‘ripple effects’. Video games are one of the most wide-reaching technologies of the past several decades, proving increasingly popular across continents and across age generations. What is more, the growth of gaming is coinciding with another huge shift in technology: the rise of mobile phones. Euromonitor turned to its global […]
ARTICLE
ARTICLE
ARTICLE
PODCAST

Black Friday Strategies in the US

Black Friday, the shopping day in the US after Thanksgiving, conjures up images of doorbuster deals and packed stores. In this podcast, Euromonitor explains this year’s Black Friday strategies from three different perspectives: retailing, toys and games and apparel and accessories. Retailing This year, many retailers chose to release their Black Friday deals early in […]
VIDEO
PODCAST

Licensing Domestic Properties a Key Growth Strategy for Toys and Games Companies in Japan

Licensing remains a key growth strategy for toy manufacturers to drive sales within the traditional toys and games market. In Japan, the majority of popular licenses are homegrown characters. Besides the well-known Hello Kitty character, there are many popular and long-established domestic characters such as Anpanman and Doraemon that play key roles in toy companies’ […]
VIDEO
SUBSCRIBE ME

REQUEST A DEMONSTRATION

Request a complimentary demonstration of our award-winning market research today.

© 2017 Euromonitor is privately owned & trademarked.