October 9, 2018
A megacity is an urban area housing 10 or more million inhabitants. They are often the primary nodes for investment in a country and feature the most affluent households. Some of the first megacities popped up in the developed world, with New York being the first in the 1950s, but was soon overtaken by the […]
Euromonitor Research
October 9, 2018
The market research industry is at an exciting moment of evolution, with disruption in both execution and delivery. The relationship between researchers and clients is changing due to technological developments, shifting economic power and evolving consumer values. What will the future of market research look like 10 years from now? To learn more, download the […]
Euromonitor Research
October 9, 2018
Our recent webinar “Megatrends: Middle-Class Retreat’s Effect on Consumer Behaviour” provided insights into changing middle-class behaviour in developed markets driven by factors such as greater use of technology, low-income growth, and rising socioeconomic uncertainties. It explored how companies innovate and adapt to the changing consumer behaviour – from Fickle Consumers and Trading Up, Trading Down, […]
August 9, 2018
Latin America has been marked by years of economic and political crisis, an unusually strong US dollar, and inflation – and these conditions have impacted consumer´s confidence and expenditure patterns. While the Latin America’s retail scenario is forecasted to improve in the near future, habits built during the crises will not disappear overnight. Middle-class consumers […]
July 30, 2018
TECHNOLOGY, HEALTHY LIFESTYLE, AND CHANGING CONSUMERS’ CONFIDENCE RESHAPE THE LATIN AMERICAN RETAIL LANDSCAPE SÃO PAULO, BRAZIL – Global market research company Euromonitor International will host a webinar, “Megatrends and Retail in Latin America”, on Tuesday, July 31st at 10am CLT. The webinar will highlight how three megatrends – Shopping Reinvented, Healthy Living, and Middle-Class Retreat […]
July 17, 2018
Consumers’ values are changing as they put less emphasis on traditional transaction ‘value’ based consumption and focus more on personal ‘values’. This shift in what is important to consumers plays a powerful role in driving the most influential megatrends impacting consumer markets. These megatrends include healthy living, ethical living, connected consumers, shopping reinvented, middle class […]

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