August 22, 2018
Entering a new market is an exciting time for any company. However, brands are often left struggling to truly understand the local consumer and successfully market their product. Market research can help make sense of new markets, so you can ensure your message is reaching the right people in the right way.  Below are three […]
April 14, 2018
A revolução digital continua a redesenhar o cenário global da indústria de varejo. O e-commerce está projetado para ser o canal que crescerá mais rapidamente no mundo até 2022. Mais impressionante que o crescimento do e-commerce é o desempenho das vendas via mobile, o m-commerce, que representarão 50% das vendas online realizadas em 2019. No […]
March 30, 2018
La investigación de mercado es una herramienta crucial para apoyar y fortalecer planes e hipótesis sobre oportunidades comerciales. Hemos identificado las siguientes preguntas sobre oportunidades potenciales y próximos pasos como las más comunes.   1) ¿Cómo puedo cuantificar el tamaño de una oportunidad nueva o de exportación a un nuevo mercado? La investigación de mercado […]
March 28, 2018
Market research is a crucial step in strengthening and supporting plans or hypotheses for business opportunities. In the process of evaluating these opportunities for our clients, we are often asked the same questions about potential opportunities and next steps with these being the most common. 1. How can I quantify the size of the opportunity […]
March 28, 2018
The digital revolution continues to shape the global retailing industry. Internet retailing is expected to be the fastest growing channel in the world through 2022. Two markets, China and the US, account for 60% of the growth in internet retailing through 2022, although China will continue to grow at a faster pace. More impressive is […]
November 23, 2017
As investigated in our “Global Trends Shaping Brand and Lifestyle Licensing Part 2” Global Briefing,  Brand and Lifestyle Licensing presents unique opportunities for businesses. Many companies trademark their established brands/properties to other companies enabling the company to expand its brand equity to new areas and most importantly to generate additional revenue in the form of royalties. The second part of this comprehensive report highlights opportunities and key challenges […]
October 7, 2017
The number of inbound travellers to Canada is expected to post strong performance over the next five years. In light of the weak Canadian dollar, this growth will be particularly relevant among consumers who seek to do significant shopping while travelling. While travellers from the US and Western Europe account for the majority of travellers […]
September 8, 2016
The forces shaping international markets are always in flux and 2016 is no exception to change. Governments, businesses and citizens are facing both internal and external pressures. While some of these influences are trends that have developed over decades, there are also ones that have developed in recent years and quickly impacted markets on a […]

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