June 30, 2016
As Mondelez makes a takeover bid for Hershey, Euromonitor International reviews what a takeover would look like in the competitive landscape. Usurping Mars Combined, Mondelez and Hershey will have a 18% market share and therefore overtake Mars as the world’s leading confectionery player in 2016. Competitive Footprint Mondelez/Hershey combined share would exceed 50% in Mexico, […]
June 30, 2016
The news that Hershey is the subject of a bid from Mondelez has certainly captured the imagination of those in the food industry.
February 3, 2016
From a competitive point of view, the fourth quarter capped off what has been a poor year for Hershey. Whilst investors and analysts will not mind the fact that Hershey’s has managed to once again improve operating profit, net sales actually decreased slightly over the 12 month period and 5% in Q4. Particularly damaging was […]
December 17, 2015
This year, Hershey’s quarterly financial updates have been a source of dread to investors, and acted as a cautionary tale to other manufacturers. The company is too focussed on just two countries – the US and China – and even then, 90% of sales stem from the US. In addition, Hershey appears to be regretting […]
February 2, 2014
Hershey’s launch of a chocolate spread under its iconic Hershey’s label at the end of 2013 marked its entry into a fast growing category in the US. Chocolate spreads in the US is anticipated a near 7% CAGR over the 2013-2018 forecast period, but the category is heavily dominated by Ferrero’s Nutella brand, which held […]
July 6, 2009
Hershey's latest results for the 2008 financial year and the first quarter of 2009 show the company's strong resistance to the effects of the ongoing global economic downturn.
July 29, 2002
America’s largest confectionery company is up for sale and speculation is rife over which of its competitors might acquire it for an estimated US$10 billion. Nestlé, Kraft and Cadbury Schweppes have all been touted as potential suitors, with Mars almost definitely ruled out by anti-trust legislation. The move is likely to affect Pfizer’s sale of Adams, which might sell for less than the expected US$4 billion if there is less competition to purchase it, and might encourage Mars to acquire smaller confectionery interests to bolster its share of the US market.

About Our Research

Request a complimentary demonstration of our award-winning market research today.