December 9, 2015
Like many other tissue and hygiene companies, SCA is facing an increasingly challenging and complex marketplace. In order to remain competitive, the company is perusing different strategies including mergers, acquisitions and portfolio realignment. In China, SCA’s relationship with Vinda continues to grow, allowing for expansion into rural areas and smaller towns. In November 2015, SCA announced it […]
February 17, 2014
With total volumes expected to eclipse 300 billion litres in 2014, bottled water will pass tea as the world’s most consumed packaged beverage. In examining both emerging and developed markets, the commoditisation of bottled water is at an all-time high, causing manufacturers to re-examine their products and give reasons for consumers to pay more. This […]
February 16, 2014
Indesit Co SpA has been struggling to overcome the sharp decline in demand in Western Europe. It has made several attempts to revive profitability, including trying to move its product offering up to a more premium level and breaking into the premium small appliances category. However, growth remains elusive and the company is now looking […]
February 15, 2014
As I explore in Euromonitor International’s new global briefing “Toys and Games in Emerging Markets: Consumer Fundamentals Falling into Place”, emerging economies already account for a considerable share of the global toy market, and will provide the strongest boost to global toy and games sales between 2012 and 2017. Latin America has been one of the […]
February 1, 2014
Thanks to a burgeoning middle class and rising disposable incomes, consumer spending on discretionary items – that is, all items except food, non-alcoholic beverages and housing – has been rising in the BRIC countries of Brazil, Russia, India and China. This overall upward trend in discretionary spending promises many an opportunity for international consumer goods […]
January 30, 2014
Here are our top predictions for H&M’s progression in 2014: Sustainability 2013 saw H&M making a marked effort to repackage itself into a sustainable, quality-focused enterprise. From launching its new brand & Other Stories, an ode to slow fashion and investment pieces, to seizing control of two factories in Bangladesh and Cambodia and pledging fair […]
December 9, 2015
Brazil does not have indigenous car brands that consumers are inclined to buy because of a sense of national loyalty. However, many foreign OEMs such as FIAT, Ford, GM and VW are so well established in the country that they are invariably seen as Brazilian. Furthermore, the industrial production tax (IPI) and duties imposed on […]
December 24, 2013
  India has been steadily claiming a larger share of the attention of leading operators looking to expand abroad, and some have even gone as far as calling India, “China 2.0”. Within the past year, Yum! Brands, McDonald’s and most recently, Burger King, have all pledged to make India a central focus of their future […]

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