Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreThe most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn MorePremium fragrances outshone all other premium categories, with an absolute growth contribution of 35% of total premium beauty in 2011, compared to 30% and 15% for premium skin care and premium makeup respectively. While Western Europe remains the largest spender on luxury scents, it was North America that saw the most exceptional growth, the highest on record in the last decade. Greater demand for exclusivity and unconventional fragrances were at the core of this successful performance.