How are Multinational Retailers Performing and Reacting in China in the Current Economic Downturn?

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Multinational retailers in China are facing challenges from the crisis just like the rest of the world.  What actions have they taken during the crisis and also what opportunities are now presenting themselves? In this Chinese language episode of Globalcast, Euromonitor International Senior Research Analyst Ailsa Gu shares live China retailing market knowledge, offering practical suggestions for market players.

Learn about:

  • Multinational retailers’ performance in China during 2009
  • Opportunities for retailers under current economic situation
  • Suggestions for luxury retailers in China

Featuring: Euromonitor International Senior Research Analyst Ailsa Gu

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