shanghai
English, Chinese
Rachel oversees research in home and technology, drinks and tobacco, and services and payments for China.
Rachel's key responsibilities include team and research management, in addition to client engagement, where she advises key industry players on the unique and vast Chinese market. Rachel had previous working experiences in event planning, marketing and sales (real estate), and editing for a drinks media and advertising agency.
In this podcast, Euromonitor's Julia Illera, Rachel He, Amulya Pandit, and Herbert Yum discuss the key findings from their recent report, Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific. Hear insights on the link between rising longevity and consumers’ search for a healthy life and learn the three key pillars to indentify the wellness opportunities in the APAC region.
Wellness has been identified by Euromonitor International as having the furthest-reaching impact on industries and consumers in the future. This report looks at the link between rising longevity and consumers’ search for a healthy life and highlights the potential impact of the behaviour of healthier consumers on consumer goods industries in the years to come through three lenses - nutritional habits, physical wellness and internal balance - to help the reader understand the changing Asia Pacific consumer.
2021年,全球一次性零售卫生用品销售额为1120亿美元,预计到2026年达到1290亿美元,其中亚太地区的贡献超过40%。这良好的销售表现主要得益于该地区不断优化的卫生标准、消费者意识的日益增强、购买力上升、创新和产品供应的改进。