India Retail Forum (IRF) is India’s premier annual event where retail brands learn, grow, shop and experience the future of retail and retail real estate in the world’s fastest-growing market.

IRF promises and presents an exclusive opportunity for everyone in attendance – from emerging retail brands to the key industry leaders – to meet and connect with the right set of people, over a course of two days.

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Session title: How International Retailers are disrupting the Indian Market?

Session description:

– Eyeing an untapped market. What it takes for an international brand to enter India

– How to be global while thinking glocal. Understanding the Indian consumer psyche?

– Cracking the price strategy for a diversified market like India. What it looks like?

– Source the right local partner and find the best strategy to penetrate India

– Focus on established international brands & best experiences

– Location that matters the most

– Discovering foreign retailers looking for expansion in India

Session date and time: Wednesday, 25 September at 11.45 am IST

Speaker name: Ina Dawer, Research Manager – India