The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Consumer health is flourishing under the influence of key demographic, regulatory, public health and corporate trends. Ageing populations offer a growing customer base, as does widespread urbanisation in developing markets. More regulatory oversight is spurring innovation and bolstering consumer confidence in self-care. Government and commercial wellness campaigns are also educating consumers. Companies are exploring regional and portfolio expansion, and are engaging consumers using technology.