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households

Showing 1 - 28 of 28 documents
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Why Household Insights Matter for Business Strategy

Households worldwide are being heavily influenced by urbanisation, ageing and digitalisation, creating conditions for new consumer trends and behavioural patterns. Anticipating the diverse and complex changes in households is vital for brands to maximise new growth opportunities and minimise potential challenges. Download this strategy briefing today to understand why households data is key in being able to pinpoint […]
PODCAST
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New Strategy Briefing: Households and Gender

Gender has a major impact on the household, whether in terms of aesthetics, demands or roles acquired by its residents. However, as gender roles and characteristics evolve, predicting or assuming household behavioral patterns based on gender becomes a difficult proposition. Euromonitor’s newly released Strategy Briefing – Households and Gender – aims to identify the major shifts in gender within the household and their impact on brands, marketing and […]
PODCAST

Gender and Households Trends

The proportion of female household heads globally is growing, as are female disposable incomes. This is creating a newly-empowered generation of female consumers in the household. Meanwhile, men are becoming more involved in the home than ever before, as gender roles blur. In this podcast, we discuss some of the primary trends surrounding gender and […]
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New Data on Households: Number of Children, Rent Index, Dwelling Size, and More

Euromonitor International is pleased to announce the addition of a host of new data to the Households page. The new indicators include household by number of children, households by size of dwelling (in terms of square metres), households by construction material of outer walls, new house price indices, housing stock by year of construction, households by main source of drinking water, and households by main type of fuel used for cooking. These fresh data series add further depth to the analysis of households globally, helping […]
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India’s Consumer Market Potential Is Constrained by Rising Inequality and Weak Purchasing Power

Euromonitor International’s Income and Expenditure: India Country Briefing highlights the fact that India’s robust economic expansion had supported income and spending growth during the period of 2011-2016. Nevertheless, the country’s per household income and expenditure levels are still below the averages for the Asia Pacific region. Income inequality in India is also relatively high by […]
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Consequences of Rapid Urbanisation on Emerging Markets

Emerging markets are being reshaped by newly adopted trends and consumption behaviours, as newly urbanised households gain access to a variety of retail and commercial services available in cities. Countries such as Nigeria and China are witnessing unprecedented speed of city development. Opportunities in these markets lie for household goods and services retailers that cater […]
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Households Insights: Size and Segmentation

One of the major issues that the Households page attempts to analyse is that of size and segmentation – a vital indicator for understanding local market conditions. What will the dominant profile look like in 2030? Or how does household size change consumer behavioural patterns? The “Why Households Matter for Business Strategy” strategy briefing attempts […]
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Top 5 Household Unemployment Growth Markets to 2030

Euromonitor International has identified the top five markets globally by the fastest growth in unemployed household heads to 2030. They are Qatar, Pakistan, Cameroon, Bahrain and Hong Kong. Unemployment affects these countries to various degrees, with wide-ranging impacts on consumption and earning capability. Factors like population growth, large rural markets, political instability, industry automation, and […]
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Households in 2030: Rise of the Singletons

Single-person households will become a major consumption group Households populated by one person are skyrocketing around the world. Over 2016–2030, single-person households will see faster growth than any other household type globally, with around 120 million new single person homes to be added over the period. This demographic is being driven by younger singles exchanging […]
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WHITE PAPER

The Future Consumer: Households in 2030

Households are changing rapidly in terms of size, location and demographics. Euromonitor International explores the global household outlook as technology, urbanisation and economics reshape the behavioural patterns of inhabitants and create new channels of access to consumers. This strategy briefing pinpoints the primary trends affecting households to 2030 and their impact on consumption, both in […]
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Ageing Households: Challenges and Opportunities

The world’s households are ageing rapidly, as higher life expectancy, better healthcare and improved living standards drive the median age of household heads upwards. This shift is the most prevalent demographic trend among the world’s homes – and brands and governments must be ready to address the mounting challenges, as well as take advantage of […]
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Most Read on Passport Consumers in 2016

In economic terms, the year has been defined by uncertainty, and consumers have reacted to this by reducing expenditure – with growth in global consumer expenditure slowing to 2.4% in real terms – the lowest rate of growth since the financial crisis. We’re seeing consumers reassess their priorities and increasingly asking themselves what they truly […]
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Four Key Trends in China’s Household Landscape

Despite China’s economic growth slowing to a “new normal”, there are still plenty of opportunities for marketers of household goods and services by targeting the changing patterns in China’s household landscape. Four trends to watch over the next 15 years include urbanisation, the dominance of apartments, ageing heads of households and the continued uptake of […]
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Euromonitor to Speak at H3i: Household, Industrial & Institutional Ingredients Exhibition & Conference 2014

Date: March 11 2014 Location: NMM, Birmingham, UK Conference: Euromonitor International is pleased to be speaking at H3i event organised by the British Association for Chemical Specialties (BACS), which takes place March 11-12, 2014 at the NMM, Birmingham, UK. BACS represents about 125 companies in the specialty chemicals supply chain, a large number of whom […]
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Convenience Retailing in the United Kingdom

More consumers are choosing to shop at convenience stores rather than supermarkets in the United Kingdom, states Tahiyya Jurdine, Research Analyst at Euromonitor International. Two reasons for this trend include: The UK is seeing a demographic shift towards smaller households, and single families prefer to shop more frequently and buy less items when they shop. […]
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