Watering is dependent on developed countries: Western Europe and North America accounted for 75% of total retail value sales in 2011. In this context, the Swedish company Husqvarna is the clear leader in the global market. The bulk of its sales come from Western Europe, where it has no serious competitor in most countries. As […]
Due to the effects of the recession and the Eurozone crisis, more consumers are spending time at home rather than going out. Furniture and home furnishings are reaping the benefits of this trend, with indoor furniture sales perfuming particularly well. The Middle East and African home and garden market is taking advantage of the region's booming real estate market and high GDP growth, driving sales of luxury furniture and homewares.
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Due to the effects of the recession and the Eurozone crisis, more consumers are spending time at home rather than going out. Furniture and home furnishings are reaping the benefits of this trend, with indoor furniture sales perfuming particularly well. The Middle East and African home and garden market is taking advantage of the region’s booming […]
Date: 28-29 November, 2012 Location: Sao Paulo Event Website The 2nd South America Surfactants HPC Markets, sponsored by Oxiteno, aims to bring together leading surfactants, home and personal care producers and suppliers under one roof to discuss key trends, opportunities & technology innovations in the entire value chain. The 1.5 day summit themed “Innovate to Stay […]
Caring for the lawn and garden remains a very popular weekend activity in the US, which remains the largest garden care market in the world. Germans, who usually live in flats, prefer to have plants on their balconies. Emerging countries, such as Malaysia and Brazil, continue to post very low sales as consumers prefer to […]
The home furnishings market had a very tough time during the recession, states , Global Head of Home and Garden Research at Euromonitor. However, in recent years it recovered, lead by emerging markets such as China and Indonesia where urban populations, generally wealthier and willing to spend on home furnishings, continue to grow.
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The home furnishings market had a very tough time during the recession, states , Global Head of Home and Garden Research at Euromonitor. However, in recent years it recovered, lead by emerging markets such as China and Indonesia where urban populations, generally wealthier and willing to spend on home furnishings, continue to grow. Download as […]
Homewares has traditionally been one of the most popular products to be sold by direct selling companies. Despite the rise of internet retailing in other categories, direct selling remains the largest non-store channel in 2011. Unlike other products, such as beauty, direct selling of homewares is popular not only in emerging but also developed countries; […]
Having contracted sharply during 2008 and 2009, the global home furnishings market stabilised during 2010 and 2011. There has also being a significant regional shift, with surging sales in the rapidly urbanising and economically buoyant Chinese market (and to a lesser extent in India and Indonesia), while weak property markets and lingering recessionary effects weighed […]
Groupe SEB invested heavily in expanding its business in emerging markets in 2011, increasing its stake in Chinese-based Supor, acquiring Colombia’s Imusa and Maharaja Appliances in India. China is now Groupe SEB’s largest market by volume sales, mainly as a result of the Supor brand. The company’s other key brands include Tefal and Moulinex. Groupe SEB has also been building […]
There is a direct link between the housing market and the homewares market, states Melina Cordero, Home and Garden Analyst at Euromonitor. However, this link isn’t just connected to consumers moving into a home or apartment for the first time. Many people look at moving as a chance to upgrade their home with new kitchen […]
Groupe SEB held the lead position in the global cookware market in 2011. The company kept developing its homewares operations with both acquisitions and geographic expansion. While these investments contribute to its ongoing category growth, managing the challenges of a widening brand portfolio […]
Market research company Euromonitor International discusses Taiwan's leading cookware manufacturer, Ni Hsin Co Ltd's, decision to shift a portion of its Malaysian and Taiwanese production base to China.
Fiskars Corp, the global leader in gardening hand tools, has launched a new product designed to improve weed removal. The Weed Puller, marketed as UpRoot in the US, is a clear attempt by the company to strengthen its leadership in what is a highly fragmented and highly competitive market. Standing out in a crowded market While Fiskars manufactures products in homewares and gardening tools, […]
Euromonitor International’s newest system, Passport: Home and Garden reveals while emerging markets are making up ground, developed countries remain by far the highest spenders on home and garden products. Higher levels of urbanisation and incomes, combined with greater access to a wider range […]
Euromonitor International is pleased to announce the publication of the first Home and Garden global report. Home Improvement – Category Overview is a thorough analysis of the socio-economic drivers affecting the market and the performance at category, regional and channel level. This global report is the first in a series analysing each of the Home […]
Market research company Euromonitor International discusses Akzo Noblel's new range of concentrated paints in Brazil called Coral Rende Muito, the companies attempt to gain control of Brazil's home paint market.
Ikea is about to enter India, following China and Russia in an attempt to expand into emerging markets. Melina Cordero, home and garden industry analyst at Euromonitor, explains that Ikea will need to be mindful of India’s cultural and social dynamics if it is to be successful in India. For instance, there is rampant poverty […]
This report focuses largely on the “Eating and Drinking” section of Euromonitor International’s 2011 Annual Study of global consumers, and is enriched by strategic analysis, extensive desk research and illustrated with Euromonitor International market data. The aim is to explore how new trends are impacting home eating and cooking habits.
According to Euromonitor International's initial findings, the gardening industry proved resistent to declines in consumer spending that affected many developed economies in 2011, making it the sole growth category in several of Western Europe's home and garden markets.
Euromonitor International's newest system, Passport: Home and Garden reveals while emerging markets are making up ground, developed countries remain by far the highest spenders on home and garden products.