Azerbaijan

The year 2022 saw significant price increases in baby food leading to a dynamic rise in current value sales, although demand was hampered as a result. As the inflation rate slows somewhat in 2023, current value growth has also abated, although…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

The Ganja in Azerbaijan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Baku in Azerbaijan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Sweet biscuits, snack bars and fruit snacks is expected to register healthy volume and constant value growth in 2023, despite continuing economic uncertainty. Azerbaijan’s high energy export revenue should protect the economy to an extent. That being…

Sugar confectionery is expected to register moderate volume and constant value growth in 2023, despite continuing economic uncertainty. Azerbaijan’s high energy export revenue should protect the economy to an extent. That being said, inflation is…

Snacks is expected to register healthy volume and constant value growth in 2023, despite continuing economic uncertainty as a result of Russia’s invasion of Ukraine, supply chain disruptions, the meteoric rise in inflation and tightening monetary…

Savoury snacks is expected to register healthy volume and constant value growth in 2023, despite continuing economic uncertainty. That being said, inflation is expected to still be an issue, though its growth is expected to ease slightly in 2023. As…

Ice cream is expected to register moderate constant value growth and modest volume growth in 2023. The extent of volume growth will also be dependent on high temperatures are during the summer. Inflation is expected to still be an issue, though its…

While gum is expected to register a slight increase in constant value sales, in spite of high inflation, volume sales are expected to fall. Gum is gradually losing popularity and it increasingly gets bad press. It is seen as being bad for the…

Chocolate confectionery is expected to register healthy volume and constant value growth in 2023, despite continuing economic uncertainty. Azerbaijan’s high energy export revenue should protect the economy to an extent. That being said, inflation is…

In addition to being a staple at large social gatherings such as weddings and parties, wine is traditionally among the alcoholic drinks most commonly consumed when Azerbaijanis come together with friends and family in smaller numbers in private…

Vodka continues to be the dominant product area in overall spirits, still accounting for close to 90% of spirits sales in total volume terms in 2022. This means that the dynamics in vodka generally determine the performance of overall spirits, with…

RTDs continues to be among the smallest alcoholic drinks categories in Azerbaijan, with young adult consumers as its main target audience. Traditionally, the category has been perceived as an affordable way to drink and, in 2022, it received a new…

Cider/perry posted only marginally positive growth in 2022 as its recovery after the steep decline seen in sales in 2020 seemed to run out of steam. Following the double-digit decline in 2020, cider/perry showed a modest rebound in volume sales terms…

In 2022, beer showed a positive trend, with total volume sales recording a modest increase, driven by a strong performance in the on-trade. The recovery of the market due to the restoration of tourist flows as well as a generally more stable…

In 2022, the recovery from COVID-19 as well as from the political events of 2020 continued to be seen in alcoholic drinks in Azerbaijan. A strong recovery in the tourism industry as COVID-19 restrictions were eased and then completely lifted…

This report assesses the business environment in Azerbaijan, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and…

It is important to understand how urbanisation is being driven in emerging markets, and how new suburban developments are occurring in developed markets, what changes in household types and sizes will occur, and how the modern home will evolve,…

Following the adverse impact of the COVID-19 pandemic that caused oil prices to collapse in 2020 and annual real GDP to contract by 4.2% in 2020, the Azerbaijani economy rebounded strongly and grew by 5.6% in annual real terms in 2021. This is partly…