Resources

UK “Tampon Tax” Debate Boosts Price Awareness and Discourages Brand Loyalty

by October 22nd, 2016

Peaking in 2015, strong consumer and government support formed in favour of the removal of the UK’s 5% VAT on sanitary protection products – the so-called “Tampon Tax”. UK consumers engaged very strongly with the idea that, while items such as razors and Jaffa Cakes were zero-rated, the VAT on tampons specifically, and the cost […]

Blue Jeans Go ‘Green’: Is Ethical Production a Good Fit for the Denim Industry?

by October 13th, 2016

As ‘new consumerism’ sees shoppers’ demand shift increasingly towards sustainability and ethically produced fashion, jeans, one of the worst offenders in terms of human and environmental production costs, will present some of the best opportunities to make a sound business out of ethically produced apparel. The peculiarities of the UK’s relationship with jeans will make […]