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HBA Global Expo 2013 Recap – Beauty Box Subscription Programs

August 1st, 2013
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Virginia Lee, Senior Research Analyst at Euromonitor
International, recently attended the HBA Global Expo. In this video, Lee
discusses her findings from the show, focusing on the growing beauty box subscription
industry. Birchbox, for instance, has more than 400 thousand subscribers
worldwide. Lee discusses what people at HBA liked and disliked about their
beauty box subscriptions.

Watch Virginia’s week one recap

Watch on Youtube 

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