Euromonitor to Speak at World of Wipes 2017

Name: World of Wipes

Date: June 12-15

Location: Gaylord Opryland Resort | Nashville, TN


Event Description: This four-day full immersion in the World of Wipes® (WOW) will give you the up-to-the-minute insight you need to stay qualified and relevant in this dynamic industry. Get up to speed on emerging technologies, new regulations, new ingredients and new processes. Hear the latest on hot topics like flushability, design and expanding markets, from the field’s most forward thinkers.

Speaker: Svetlana Uduslivaia, Head of Tissue & Hygiene Research

Session Title: Global Wipes Marketplace: Trends, Challenges and Opportunities in Retail and Institutional Settings

Session Description: With US$11 billion in retail sales alone in 2015 and still a significant unmet potential globally in retail and away-from-home (AFH) spaces, wipes is certainly a category of interest for the disposable hygiene industry. At the same time, current state of consumer and the marketplace presents a number of challenges, from saturated baby wipes category in the developed markets to significant price pressures in the emerging and developing markets.