Households are changing rapidly in terms of size, location and demographics. Euromonitor International explores the global household outlook as technology, urbanisation and economics reshape the behavioural patterns of inhabitants and create new channels of access to consumers.
This strategy briefing pinpoints the primary trends affecting households to 2030 and their impact on consumption, both in terms of opportunities and challenges. Download now to:
- Learn more about households and which trends are forming
- Target consumers based on their household location and preferences
- Identify new opportunities and challenges in the overall landscape