White Papers
日本のカンナビス市場最新トレンド
Euromonitor International
今日、日本ではカンナビスに対する知識不足から、多くの消費者がCBD製品の使用を敬遠しています。しかし、2023年12月に可決された改正大麻取締法により、CBD製品の安全基準が明確化される見通しです。これに伴い、食品、飲料、サプリメントなど、さまざまな業界大手企業が市場に参入することが予想されます。
Global Economic Forecasts: 2024 Outlook
Euromonitor International
Find the latest Q1 projections for GDP growth and inflation in 2024 to help your strategic planning.
Top Global Consumer Trends 2024
Euromonitor International
The biggest trends that’ll impact your business strategy. Here’s what you need to know about consumers this year.
Loyalty Redefined: Turbocharge Customer Retention with High-Value Programmes
Euromonitor International
In Collaboration with Visa, we unlock the future of Loyalty. Explore how to harness the full potential of loyalty programmes and turbocharge the path to lasting customer retention.
Global Economic Forecasts: Q3 2023
Euromonitor International
The latest 2023 quarterly forecast data shows gradual improvements to economic projections for the year. But the global outlook remains weak as challenges persist.
8 Types of Consumers for Targeted Marketing
Euromonitor International
You can’t rely on basic demographics alone to accurately target shoppers. Get eight types of consumers, so you can tailor campaigns based on personal traits and values. The goal: equip you with practical insights to reach the right audience.
A Look at the Cost of Living Around the World
Euromonitor International
This infographic gives you data and insights on the rising cost of living in 2023. Get a breakdown of cost-of-living growth, price increases and essential spending in major economies.
Global Economic Forecasts: Q2 2023
Euromonitor International
Resilient consumer spending in advanced economies and China’s recovery resulted in slight improvements to global economic projections for the year.
Sustainability In Times Of Uncertainty
Karolina Grigorijevaite
2022 faced simultaneous headwinds: inflation reached record levels around the globe, driven by energy and food shortages because of the war in Ukraine. The ensuing rise in interest rates coupled with growing political tensions has negatively impacted consumer and business confidence, resulting in a projected fall of real GDP to 2.3% in 2023. Against this bleak backdrop, the issue of climate change is more pressing than ever.