Webinar / How to Meet Market Demand for Seamless Mobile Commerce
How to Meet Market Demand for Seamless Mobile Commerce
By: Lydia Gordon March 21, 2016
Mobile is reshaping the retail landscape, taking market share from other channels as overall digital retail volume grows. However, device-switching for researching, selecting and purchasing products is still commonplace, and consumers remain cautious of new payment methods due to security and privacy concerns. How can retailers use omnichannel strategies to create a seamless shopping experience?