Will IC Group’s Continued Brand Divestment Spark the Apparel and Footwear Market in Denmark?
Over the last two years, IC Group has gone from operating 11 different brands to just 5. This reduction has been a reaction to the lack of growth in the apparel and footwear industry in Denmark, resulting in a strategic focus on the company’s most profitable operating segments. Distribution networks in the country will also be impacted by this divestment, particularly grocery retailers. Watch the video for complete insights.