The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
The global fresh food market grew by 2 percent in 2015, reaching 2.2 billion tonnes. Home cooking made a return in Western Europe and North America which led to more consumers buying fresher ingredients. Three categories in fresh food performed particularly well in 2015: pulses, fish and seafood and eggs. Conversely, meat continues to decline in developed markets as consumers are increasingly health conscious and are looking to reduce meat consumption.
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