The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Scent is one of the most evocative senses and consumers want to relate emotionally to a fragrance. This is leading to niche offerings, increased personalization and innovations in retail experiences. These trends impact both premium and mass brands across all global markets. Watch the video for complete insights.