Survey Spotlight Episode 4: Shopping and Eating during the Holidays

Eileen Bevis, Survey Manager and Lisa Holmes, Survey Analyst discuss Euromonitor’s survey results surrounding two holiday traditions: shopping and eating. According to the results, the vast majority of consumers still visit physical stores to do their holiday shopping, and over 80 percent of those visiting stores are shopping at malls. When it comes to holiday meals, more than half of respondents said eating a holiday dinner is an essential part of their celebration. Bevis and Holmes discuss more results from Euromonitor’s monthly analyst pulse surveys in this video.

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