Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreThe most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn MoreThe idea that Antioxidants are linked to “superfruits” is a new concept for Asian consumers. Superfruits, such as guavas, coconuts, and mangosteens, are being added to ready to drink tea and juice with antioxidant health claims. Considering Asian familiarity with superfruits, Euromonitor International Senior Research Analyst Jane Germaine Yeo expects to see superfruits added into other products such as ice cream, biscuits, and even baby food.
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