Consumers Look to Disconnect from their Online Lives
There is a trend among consumers to disconnect from their digital devices and lives, spurred by a desire for authenticity, privacy concerns and the pleasure of store-based shopping. Concerned parents can now access web sites and purchase products that can control the amount of time their children spend online. This desire to disconnect is spreading to tourism as well, where digital detox camps are growing in popularity and device-free vacations are being advertised.
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