Unlocking Growth in the Indian Consumer Goods Market

Consumer expenditure remained muted and growth was sluggish for several of the mainstream categories including packaged food, beauty & personal care and soft drinks. 
Despite theses struggles a few companies bucked the slowdown and emerged above this. Our India industry research analysts have picked a few companies and detailed their findings on what they were doing right – it may have been through distribution, pricing, restructuring, policies or even marketing.