April 1, 2016
With the loosening of economic sanctions, and recent elections in which pro-Western reformists won big, Iran has suddenly become a much more attractive market for foreign firms, long scared away by the numerous difficulties of doing business in the Islamic Republic.
May 30, 2014
Although the world population is ageing, Euromonitor International estimates that half the people on the planet are under the age of 30 in 2014. Emerging and developing countries stand out as home to a massive 89.8% of the global population under the age of 30, up from 85.3% in 1980 and we expect this ratio to […]
January 29, 2014
New technology often has unintended ‘ripple effects’. Video games are one of the most wide-reaching technologies of the past several decades, proving increasingly popular across continents and across age generations. What is more, the growth of gaming is coinciding with another huge shift in technology: the rise of mobile phones. Euromonitor turned to its global […]
April 1, 2016
Children aged under 15 are becoming a key segment for information and communications technologies (ICT), and the importance of this consumer group is set to rise rapidly as more of the world’s emerging-market kids come online. Growing child IT literacy rates, expansion of e-learning tools and the surge in children’s mobile gaming content are factors […]
May 17, 2012
Young consumers are facing up to a different, less predictable reality in terms of purchasing aspirations, work, living set-ups and role models. This piece is the ninth in a weekly series of consumer comments exploring each of the trends Euromonitor International identified in the recent Top 10 Consumer Trends for 2012 article. “How did I end […]
February 13, 2012
Euromonitor International uncovers the world’s youngest populations and analyzes how these consumers will affect the marketplace.
January 27, 2012
This report, drawing upon relevant insights from Euromonitor International's Annual Study 2011, explores attitudes and behaviours related to role models.
January 24, 2012
According to Euromonitor International, Turkey had the youngest population in Western Europe by median age in 2010, largely due to high birth and fertility rates, which have been aided by impressive economic expansion.

About Our Research

Request a complimentary demonstration of our award-winning market research today.