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top 10 global consumer trends

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October 9, 2018
The Co-Living trend has blossomed amongst Millennials and the over-65s in the residential space. It is a form of housing where residents share living space and a set of interests and values. The trend stems from hyper-urban hubs that have embraced the sharing economy as a lifestyle choice. In its most basic form, co-living sees […]
October 9, 2018
The lingering impact of the global financial crisis has encouraged prime, working-age older Millennials and Gen X-ers to re-evaluate their spending habits. Simultaneously, the rise of the sharing economy, with pioneers such as Uber and Airbnb, is eroding their desire to own goods. The shift in focus from possessions to experiences is changing purchasing patterns, […]
July 23, 2018
In 2018, View in My Roomers, one of the Top 10 Global Consumer Trends for 2018, will be connecting perception and reality, merging digital images with physical space. Consumers will be able to visualise products before they try or buy, both in-store and online. The arrival of even more sophisticated smartphones in 2017 gives View […]
May 26, 2018
A tecnologia é um dos principais drivers de megatendências conduzindo o comportamento do consumidor globalmente. Ela permeia todas as indústrias e determina a forma como as empresas podem atender à demanda cada vez maior dos consumidores por conveniência e simplicidade. Uma das indústrias em que fica mais evidente a influência direta da tecnologia é a […]
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May 16, 2018
  In 2017, the global rise of “#MeToo” campaigns on sexual harassment triggered a deeper call out culture, which has been heightening in 2018, as support spreads across many global causes. Euromonitor International in the beginning of the year revealed the Top 10 Global Consumer Trends to reign in 2018 and identified Call Out Culture […]
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May 9, 2018
La creciente curiosidad de las personas con respecto a su composición genética, lo que los hace tan especiales y el gran interés en la salud y belleza personalizadas, están impulsando la demanda por kits de ADN para el hogar. El público objetivo va desde los “preocupados” y los curiosos con respecto a sus orígenes a […]
April 26, 2018
Consumidores estão cada vez mais buscando flexibilidade em seus estilos de vida e preparados para assumir riscos. Especialmente os Millennials tem uma natureza empreendedora, que se afasta da “tradicional” carreira das 9 às 17hs para uma que ofereça mais liberdade. A pesquisa realizada junto aos consumidores, Global Consumer Trends Survey, da Euromonitor International indicou que […]
April 26, 2018
Los consumidores buscan cada vez más flexibilidad en sus estilos de vida y están preparados para afrontar riesgos. Los millennials, en especial, tienen una naturaleza emprendedora y se han desplazado de la “tradicional” rutina de 9 a 5 hacia una que les permita mayor libertad. La Encuesta de Tendencias Globales de Consumo de 2017 de […]

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