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November 17, 2014
Population dynamics continue to redraw the world map and with it market opportunities. Understanding and being able to harness population trends enables new market entrants to maximize their profitability by targeting the right people in the right place at the right time. In 2030, 16 countries will have a population of over 100 million, up […]
November 17, 2014
Globally, the health and wellness industry saw 6.5% growth between 2013-2014, reaching US$773 billion in total sales.  Important differences in consumer demand remain between emerging and developed markets, however.  Watch this video for more insights. Globally, the health and wellness industry saw 6.5% growth between 2013-2014, reaching US$773 billion in total sales.  Important differences in […]
Sarah Boumphrey
September 22, 2014
Sub-Saharan Africa’s five largest economies: Nigeria, South Africa, Angola, Ethiopia and Ghana accounted for 41% of the region’s population and 71% of its GDP in 2013. Four of the five, with the exception of South Africa, are forecast to experience strong economic growth in the coming years. Download Data Highlights Now Nigeria Nigeria is seeing […]
September 6, 2014
Income-wealth data can be used to identify individuals with the potential for major purchases. The previous article looked at income-poor but wealth-rich individuals. In this example, we look at the population with high incomes, but without substantial wealth, and suggest this could be an indication of adults who are on the verge of major purchases […]
August 23, 2014
In traditional analysis of economic well-being we usually focus on income as a single dimension of an individual’s economic resources. Income is one of the most important ways to meet our everyday living expenses and satisfy all our needs and wants. Information on wealth, however, can further enhance understanding of financial resources within a country. […]
November 17, 2014
  Follow @SarahBoumphrey What will 2014 bring? It looks to be a better year in economic terms than 2013 but risks remain (once again) on the downside. Key challenges to look out for in 2014 include the Fed taper and the flow-on effects on emerging markets; and the continuing impact of lingering unemployment and stagnant […]
November 17, 2014
As 2013 draws to close, Euromonitor International reviews relevant events that will set up the stage for the new 2014 year in health.  Consumer health has boomed in recent years as key stakeholders (health organizations, industry players, retailers and consumer groups) intensified their investments in the empowerment of health via responsible self-medication, healthy lifestyles, and […]
November 17, 2014
In late October I had the opportunity to attend The Market Research Event in Nashville, a meeting of over 1500 global industry researchers, including both those working as brand strategists from within a company and those partnering with brands to provide external support and guidance. After three full days of engaging breakout sessions and keynote […]

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