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South Korea

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March 12, 2018
The 2018 Winter Olympics may be over, but the world is still buzzing about all things South Korean. South Korea has continued to emerge as one of the top drivers for global economic and fast moving consumer goods industries, which is inspiring many new trends in other countries. South Korean culture comes in many forms […]
February 28, 2018
SEOUL, SOUTH KOREA – Global market research company Euromonitor International announced a new South Korean subsidiary at an official launch event at the Four Seasons Hotel in Seoul. Robert Senior, founder of Euromonitor International, said, “It is critical for us to have a local presence in such a forward-looking and fast-growing country to serve our […]
February 27, 2018
(2017년 2월 28일, 서울, 한국) – 세계적인 시장조사 컨설팅 기관인 유로모니터 인터내셔널(지사장 고은영) 이 전세계 13번째 지사를 서울에 설립하였다고 발표하였다. 27일 서울 포시즌스 호텔에서 개최된 이번 한국 시장 공식 진출 행사에서, 유로모니터는 전략적 시장조사 데이터와 컨설팅을 바탕으로 한 비즈니스 소개와 국내 시장 진출 포부를 발표했다. 로버트 시니어 유로모니터 창업자는 이날 행사에서 “현재 약 300여개의 한국 […]
January 26, 2018
With the Winter 2018 Olympics in PyeongChang approaching, we take a look at the top countries driving international tourism in South Korea. Inbound Arrivals to South Korea in 2017 (‘000 trips) Arrivals from China 4,882.0 Arrivals from Japan 2,357.6 Arrivals from US 924.0 Arrivals from Taiwan 883.0 Arrivals from Hong Kong, China 719.8 Arrivals from […]
September 23, 2017
Although South Korea has a major dependence on fossil fuels, such as coal, the government encourages innovations to save resources and reduce emissions in the years coming by investing in research and development activities. According to a SWOT analysis, South Korea’s biggest obstacles they face is insufficient resources and being the seventh largest polluter in […]
September 13, 2017
South Korea is at the forefront of technological development with some of the world’s fastest and most extensive networks, making this country ideal for future digital commerce growth opportunities. In fact, South Korea is the most digitally connected population today based on Euromonitor International’s Digital Connectivity Index, placing it just ahead of tech-savvy neighbours like […]
August 6, 2017
As one of the leading Asian consumer markets, South Korea provides ample opportunities for luxury goods companies across many categories. Stable economic growth, low income inequality, and the industrial hubs of Seoul and Gyeonggi-do have fuelled spending on luxury goods and high-end services. However, the population is ageing and youth unemployment is high. While the […]
July 4, 2017
I recently had the pleasure of visiting the top two leading beauty specialist retailers in South Korea, Aritaum and Innisfree Herb Station. The visits shed light on how leading K-beauty retailers are operating in a competitive environment. They are leveraging localized strategies including maintaining a wide network of stores and distributing product samples. Additionally, as the South Korean beauty specialist retail market reaches maturation, retailers in this space are actively […]

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