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November 18, 2016
The PLMA (Private Label Manufacturers Association) hosted its Private Label Trade Show from 13-15 November this year in Rosemont, Illinois. Over 1,300 exhibitors from 40 countries representing the global alcoholic drinks, beauty and personal care, consumer health, home care, hot drinks, packaged food, pet care, soft drinks, and tissue and hygiene industries were present to […]
October 25, 2015
While diet cola carbonates have seen sharp sales declines in key markets like the US, diet colas are continuing to grow in much of Western Europe. Negative publicity surrounding the safety of artificial sweeteners contributed to an 18% decline in total volume sales of low-calorie cola carbonates in the US over 2009-2014. Regular cola carbonates […]
October 8, 2015
With the implementation of high profile sugar and soft drinks taxation in France in 2012, in Mexico in 2014 and Berkley, California in January of this year, the global debate concerning the purpose and efficacy of excise tax proposals on sugary beverages is inevitably moving in to other high per capita markets for carbonates. Presently, […]
September 3, 2015
It’s that time of the year again when parents take to the high street, kids in tow, to stock up on those school essentials and begin to rack their brains for creative food ideas for their children’s lunchboxes. This year however, Ribena isn’t likely to feature so heavily around the school canteen tables as leading […]
November 11, 2014
After a third-quarter earnings call revealed a net income decline of 42%, SodaStream acknowledged the error in positioning its line of machines and syrups as “home soda makers”. Amidst the fast decline of carbonate sales in the US, the company is instead aligning itself to the growth of bottled water, hoping to entice consumers with […]
October 16, 2014
With Caleb Kola, PepsiCo has added yet another carbonated beverage brand to a list of new products that includes energy/juice blend Mtn Dew Kickstarter, Mtn Dew Baja Blast, Real Sugar Pepsi, and the stevia sweetened Pepsi True. Carbonates, particularly of the cola variety, have been in strong decline across the US in recent years. While […]
September 19, 2014
The Coca-Cola Co and PepsiCo have long battled for supremacy in cola carbonates, both in the US and abroad. While the domestic battle has reached a ceasefire amidst declining volumes for both companies, growing demand for cola carbonates in Pakistan has reignited the rivalry in this country. Marketing to younger consumers has long been a […]
September 7, 2014
Unfortunately for drinks brand developers, consumer trends in beverages are not always consistent. Despite widespread concern over sugar content and synthetic additives in carbonated options, energy drinks and sports drinks have experienced strong growth in volume terms. Likewise, while per capita consumption of juice is on the decline in developed markets, there is still a […]

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