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October 19, 2015
As the growth outlook for the global economy refuses to build strong momentum, there are still opportunities out there for consumer goods companies. The key is to think granular. Focus on specific countries, cities, consumer segments and categories. Even weakening markets have pockets of strong growth. Broader horizons Extend your reach, move into lesser-known, perhaps […]
October 11, 2015
Since 2008, key multinationals have depended on emerging markets for growth – 90% of Unilever’s global growth during 2008-2014, for example, came from emerging markets. Procter & Gamble, an even better example, did not grow in developed countries at all during the same period, and it’s only growth came from emerging countries. Now that the […]
June 10, 2014
Since our previous forecast update, the Russian outlook has continued to deteriorate. Year-on-year GDP growth in the first quarter of 2014 was 0.9%, and the Ministry of Economic  Development estimates  that GDP declined by 0.5% relative to the previous quarter. In April, the HSBC composite Purchasing Managers‘  Index (PMI)  fell to 47.6, indicating the worst […]
October 19, 2015
Given recent developments, we have downgraded our economic outlook for Russia. We now expect the Russian economy to grow by only 0.9% in 2014 (revised from 2.1% in the December 2013 forecast) and by 2% in 2015 (revised from 3.2% in the December 2013 forecast). We have also reduced our  longer run economic growth forecasts, […]
November 9, 2013
When an economy enters troubled waters, this does not spell bad news for all categories. “Affordable luxury”, for example, tends to perform well in a recessionary environment. This trend became known as the “lipstick effect”, a term coined by Leonard Lauder, Chairman of Estée Lauder, at the beginning of 2001 when he observed that lipstick […]
October 19, 2015
                            Download as pdf As we move into the final quarter of 2013, consumers in Western Europe and the USA are set to see some of the biggest year-on-year increases in consumer confidence globally. Consumers in Latin America and Asia Pacific are […]
October 19, 2015
Euromonitor International's Sarah Boumphrey looks at how the strengthening in advanced economies and the weakening in emerging markets could be overblown.
September 23, 2013
How do the sizes of different packaged food categories change in relation to a variation in disposable income? Market research company Euromonitor International discusses.

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