reduced sugar

February 6, 2018
In 2017, Health and Wellness continues to look to Asia Pacific, and the Middle East and Africa for global growth, with these two regions posting retail value growth of 3.3% and 4.2%, respectively. This is noticeable in the ranking of leading growth markets globally, headed by Egypt and India. Conversely, North America saw an outright […]
February 18, 2017
One of the long-standing growth trends in global soft drinks has been the poor performance of the reduced sugar carbonates (CSD) segment. Caused primarily by decline in North America, where per capita consumption of low calorie CSD is historically higher and the category has been especially weak, reduced or zero sugar CSDs have generally (excepting outliers like […]
August 10, 2016
The number of companies committing to sugar reduction is growing at an unprecedented rate, leading manufacturers and ingredients companies to find new alternatives to sweeten products. High-intensity sweeteners have long had a problem with consumer perception as they are artificial, so natural versions such as stevia and monk fruit are finding their way into many […]
September 10, 2015
The consumption of naturally healthy juice dominates HW juice in developed markets; reduced sugar variants take a small portion of sales. PepsiCo is primarily focused on its naturally healthy brand Tropicana with little development in the reduced sugar category. Lactalis is positioned far ahead of TCCC by retail value sales in Latin America. China and […]
March 3, 2014
Stevia has fast gained presence as the first natural, healthy sweetener. This briefing explores stevia-related innovation in 2013 and highlights technological advances including steviol glycoside blends and further reducing sugar content to 50% to improve the taste profile. Stevia’s potential as a weight management ingredient is also analysed by assessing the rise in reduced sugar […]

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