Home Products Our experts uncover key changes in consumer lifestyles and product development shaping the global home products market landscape; looking across home care, home and garden and pet care.

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Sustainability Gaining Momentum in Home Care in Middle East

Steve Odinga

Steve Odinga

9 Apr 24

Home care in the Middle East is undergoing a remarkable transformation, driven by the convergence of two factors: a surge in consumer demand for innovative cleaning solutions and the active promotion of sustainable and eco-friendly practices by governments. As such, consumers are seeking cleaning solutions that offer eco-friendly formulations, sustainable packaging, and stress-relieving fragrances tailored to regional preferences

Article

Home Care Innovations: Addressing Consumer Demand for Efficiency, Sustainability and Wellness

Egle Tekutyte

Egle Tekutyte

4 Apr 24

Inflation and rising energy costs are key driving forces behind product innovation in Home Care, enabling more efficient energy consumption, particularly in Laundry Care and Dishwashing. This also works as a more sustainable alternative for a growing base of environmentally conscious consumers globally. In addition, growing consumer awareness of self-care and wellness is being addressed through focus on features such as scent in new product launches, especially in Air Care.

Article

Occasion Cleaning and the Future of Home Care and Appliances

Lauren Acker

Lauren Acker

21 Mar 24

Post-pandemic, consumers are cleaning less often, shifting from daily routines to cleaning only when necessary, a trend known as "Occasion Cleaning." Furthermore, household sizes are decreasing globally due to stagnant population growth, diminishing the demand for regular deep cleaning and impacting the utilisation of home care products and appliances.

Article

Exploring Opportunities in Pet Health and Wellness Through the Lens of Need States

Sahiba Puri

Sahiba Puri

11 Mar 24

The trend of anthropomorphising one’s pet has evolved significantly over the years. From addressing basic welfare to now creating opportunities for them to thrive, pet humanisation is becoming increasingly sophisticated. This is spilling into the pet health and wellness space where consumers are not only aware of their pets’ core physical needs but also their emotional and mental wellbeing.

Article

Unveiling the Latest Pet Care Trends Sweeping Latin America

Alberto Trueba

Alberto Trueba

26 Feb 24

Latin America is emerging as one of the most dynamic regions for the pet care industry worldwide. While the region's average expenditure still trails behind advanced markets, its steady growth is notable, highlighting the increasing relevance of pets in Latin American families.

Article

“Made in America” Furniture Faces Darwinian Cost Pressures

Nick Stene

Nick Stene

23 Feb 24

With US demand softening and domestic production inflation still a factor, the 2023-2024 bankruptcies and layoffs in the furniture sector are warning flags that geographic exposure to cost is strategically existential. Attention here is once again focusing on production locations, in the face of some harsh numbers.

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