July 5, 2018
Asia Pacific’s strong economic growth has led to greater education and employment opportunities for women, and yet the gender income gap in Asia is set to widen through to 2030. This makes Asia the only region globally with a widening gender income gap. Euromonitor International explores the reasons behind the trend and the impacts it […]
An Hodgson
July 3, 2018
In a time of changing context, the workplace is changing more than ever before. There are four main categories that are driving this change: shifting demography, technology, environment and society, and competition. Shifting demographic includes the shift in generation, expanding female workforce and wider ethnic mix, whose life priorities and view towards work is different […]
June 28, 2018
Os consumidores reportam cada vez mais uma crescente importância do valor dado ao tempo e à experiência em comparação à posse de bens materiais. Nesse cenário, a maior importância dada ao tempo (e à sua escassez na rotina das pessoas) sustentou nos consumidores o desejo de financiar esforços que poupem o tempo. Em reação à […]
June 22, 2018
Authentication services hold high promise in a tech-forward world plagued by threats of fraud, hacking and other information stealing activities. While the need for these services is being widely discussed, the actual market size and how often consumers are authenticating their identity remains widely undocumented. In an earlier post, we introduced findings from our analysis […]
May 21, 2018
Generation shifts are occurring at a fast pace and the world will soon experience the rise of Generation Z (born between 1995 and 2009), which represents the largest consumer base through to 2030. Despite their young age and limited income today, Gen Z will shape the ways businesses create and market their products tomorrow. Brands […]
May 16, 2018
  In 2017, the global rise of “#MeToo” campaigns on sexual harassment triggered a deeper call out culture, which has been heightening in 2018, as support spreads across many global causes. Euromonitor International in the beginning of the year revealed the Top 10 Global Consumer Trends to reign in 2018 and identified Call Out Culture […]
May 14, 2018
With populations ageing, the pool of potential students is dwindling. However, tertiary education is regarded by many as crucial in a competitive global job market, and rising parental incomes, growth in demand for overseas courses among consumers in emerging markets and an increase in adult learning are all helping to drive global demand. This report […]
May 11, 2018
Today, data is becoming more and more influential. Consumer analytics is one of the most powerful enablers companies have to provide useful insights about their clients. One of the keys to creating and maintaining a successful company is understanding consumer markets at a granular level. When a business is able to understand consumer groups, they […]

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