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beverages

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June 19, 2018
The global food and beverage industry is in the midst of some radical changes with the potential to dramatically transform what people eat and drink and the manner in which they do so. Two powerful disruptive forces are increasingly weaving their way through the industry and predominately [undergirding] driving these changes: the rise of digital […]
May 18, 2018
There are a slew of interesting products appearing on market shelves the world over. This eclectic list of products within alcoholic drinks to bottled water are arguably a direct result of a bricolage of identifiable trends and stories within the beverage universe. The hydration experience Manufacturers are betting big on creating products that provide an […]
May 16, 2018
Mexico is the second largest consumer of tequila and mezcal, after the USA, with a total volume consumption of 109.3 million liters in 2017. While tequila sales in Mexico are more relevant than mezcal, several spirits companies are now focusing on developing or acquiring their own mezcal brand. Mezcal has been the up and coming […]
October 11, 2017
At least one billion adults worldwide live at the “bottom of the pyramid”, a term used to refer to low-income consumers with few assets. While they may each have minimal spending power on their own, collectively they control a large amount of income amounting to several trillion dollars annually. As beverages constitute a basic component […]
October 9, 2017
  Healthy products in Japan have long emphasized low calorie content. However, Japanese consumers are increasingly basing their view of healthy eating as more than just controlling their daily calorie intake. This rising nutrition awareness is boosting the sales of products with low carbohydrates, added sugar and artificial ingredients. Watch on YouTube
Yuri Gorai
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July 18, 2017
Brazil continued to face a challenging environment in 2016, with markets expecting a negative growth of 3.7% in GDP on top of a 3.8% decline in 2015. As the economic situation continued to postpone signs of recovery, consumers’ purchasing decisions became increasingly rational. Euromonitor gives an overview of the most important changes in the local […]
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