September 13, 2017
Apple finally launched its highly anticipated 10th anniversary iPhone X alongside the refreshed iPhone 8 and 8 Plus during its launch event on 12 September. The iPhone X packs all the premium specifications that differentiate it from all previous iPhones with a full OLED screen, dual optical image stabilisation cameras, facial recognition, etc. However, with […]
September 9, 2016
Apple held its annual fall event this Wednesday, September 7th 2016. While the iPhone continues to headline Apple’s fall events, Wednesday’s presentation also spent considerable time focused on an important country for Apple and its mobile devices – Japan. The big announcement for the Japanese market came when Apple unveiled that it would be extending […]
September 6, 2016
Apple Inc is widely expected to announce the new iPhone 7 and iPhone 7 Plus during its annual launch event on 7 September. A stale Apple The iPhone 6 and 6 Plus were a huge success for Apple as retail volume sales were up 15% in 2015 to exceed 200 million units, marking a new […]
May 11, 2016
Sales of wearable electronics are projected to exceed 300 million units in 2020. With Apple Inc launching the Apple Watch in 2015, the wearable electronics market cemented its status as the hottest electronics device.
September 13, 2017
Apple Inc (Apple) lost a trademark suit against a Chinese company in China. The Beijing Municipal High People’s Court ruled that Xintong Tiandi Technology is allowed to sell handbags and other leather goods with the brand name iphone in China.
September 13, 2017
Apple Inc is expected to launch the iPhone SE at its upcoming press event on 21 March. At 4 inches, the phone is a smaller variant of its iPhone 6s and 6s Plus and will come with a similar design to its larger screen counterparts.
March 9, 2016
The UK is one of the most advanced countries in terms of proximity payments, with the launch of Apple Pay in mid-2015. Although proximity payments is still relatively new, particularly with regard to wearable technology, UK consumers are well placed to adopt these payment methods with smartphones widely available and contactless payments already commonplace, thus […]
March 8, 2016
In Japan, consumers had long been given limited choice with regard to mobile network operators (MNOs). NTT Docomo, AU and Softbank dominated the telecom networks and mobile phone manufacturers such as Apple, Sony, Sharp and Fujitsu had limited retail channels. The Japanese MNO business has rather been an oligopolistic market, in which the three companies […]

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