A-B InBev

May 13, 2016
On 10 May, Anheuser-Busch InBev announced its latest strategy in fighting off the omnipresent threat of Mexicans and others flooding the US – that is Mexican and craft beer, of course – which have curbed Budweiser’s market relevance and resulted in a 16% volume decline over five years.
December 16, 2015
AB InBev’s proposed takeover of SABMiller, seen as a “megabrew” in the beverage industry, will not have a huge immediate impact on mainstream global brand owners such as The Coca-Cola Company and PepsiCo in terms of market share as the brewers own a limited number of soft drinks products, and a handful of brands with […]
November 17, 2015
As has been widely reported Anheuser-Busch InBev’s acquisition of SABMiller will create a global giant with a leading position in all regions. To see how it compares to its local rivals see the image below. For the actual numbers behind the chart please look at this article we published earlier.
October 13, 2015
The new company will account for 29% of the global 198 billion litre beer market*. This will make it more than three times bigger than its nearest rival, Heineken with 9%. The deal will be a culmination of over a decade of mass consolidation which has seen the top five’s share of global beer volumes […]
September 16, 2015
The topic of potential consolidation in global beer resurfaced this morning with the news that A-B InBev and SABMiller are in merger talks. Euromonitor’s initial reaction on the possible merger of the two world’s biggest brewers – picked up and quoted across trade and business media worldwide – is voiced by Spiros Malandrakis, Senior Alcoholic […]
September 12, 2015
The two latest acquisitions by multinational brewers in the US – Heineken buying a controlling stake in craft brewer Lagunitas and A-B InBev’s purchase of craft cider producer Virtue Cider – further shows these companies’ focus on premium and above products to drive growth in that market. This is due to the fact that these […]
January 13, 2015
For the past two years at least, the beer industry’s biggest talk has been about a potential consolidation move between Anheuser-Busch InBev and SABMiller Plc.
May 13, 2016
The graph illustrates a potential global market landscape if the world’s number one brewer was to merge with or acquire the number two brewer. The size of each pie represents the market size per country and the pie-portions illustrate the market share of either company. The horizontal axis demonstrates a forecast-value performance, highlighting positive growth […]

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