Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreThe most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn MoreGlobal new product development in soft drinks was driven in 2012 by manufacturers’ desire to add value to their products across developed and emerging markets alike. Key drivers for these products included the continued demand for beverage functionality, the consumer search for “healthier” soft drinks, and the expansion of both exotic and traditional flavours.
Download a sample of “Soft Drink Product Development – The Search for Function Flavour and Health”