Datagraphic: Smartphones and Tablets Drive Internet Retailing


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New Euromonitor International data examines how mobile internet retailing, which measures internet sales through smartphone and tablet, has quickly spread globally, becoming a major driver for online sales. While the biggest spenders on mobile devices are Japan, the UK, and South Korea, emerging markets such as India, South Africa and Nigeria generate a higher proportion of sales through mobile devices than some more developed online markets, such as Scandinavia for example.