Winning Strategies in the Health and Wellness Movement, Part 2
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In Part 2 of this two-part episode of Globalcast, Euromonitor International’s Company Analyst for Packaged Foods, Ildiko Szalai, continues her discussion on companies entering the health and wellness market. In this section, Szalai focuses on how companies are shifting towards health and wellness trends by entering the market and merging with other competitors.
- What the key company strategies are for entering the health and wellness market
- What the potential merger and acquisition scenarios are for the health and wellness market