Podcast / The Consumer Shift: From Branded to Private Label Healthcare Products
The Consumer Shift: From Branded to Private Label Healthcare Products
In this Episode of Globalcast, Euromonitor’s Head of Global Consumer Health Research, Samantha Chmelik, discusses the shift from branded health care products to private label.
- What factors have influenced purchasing trends for consumer health products
- What’s driving the growth of private label sales globally
- How branded manufacturers responding to the shift to private labels