Sound Bite Episode 1: Food Companies Entering the Growing Chinese Market
Euromonitor International is pleased to introduce Sound Bite, a new monthly podcast series discussing food markets worldwide. In this episode, Lamine Lahouasnia, Head of Packaged Food Research and Ildiko Szalai, Senior Food Analyst discuss the Chinese dairy and baby food market. The Chinese market is the main focus for many international food producers as the country currently has no international penetration in many of its food markets. Although China has many regulations and restrictions about foreign players acquiring local brands, companies such as WhiteWave in the US have formed joint ventures as a way to enter the country.
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