The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Organic traits are no longer reserved for food and beverages, states Diana Cowland, health and wellness research analyst at Euromonitor. Organic properties are moving into other industries, including tissue and hygiene, vitamins and supplements, and apparel. Beauty and personal care is the largest industry outside of food and drink with organic products. Shoppers are taking an interest in natural ingredients, especially when the products require application to skin.
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