Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreThe most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn MoreThe home care market in Japan caters to its aging population by recognizing not only that these consumers have the most money to spend on products, but they are also increasingly physically restricted. For instance, Kao Corporation released the Attack Sheet in 1999, a laundry detergent in a sheet format, which is a lighter alternative than a heavy container. Kao has recently released a highly concentrated detergent, which is easier for older consumers to purchase and move.
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